CHARLOTTE – The Panthers are taking you behind the curtain this offseason.
Better yet, under the mask.
The promo video for the new digital series titled "Unmasked" dropped Thursday. The first full episode is set to be released Wednesday night and will be available on YouTube and Panthers.com.
The premiere will feature never-before-seen footage of Matt Rhule at his home in Waco the night before he was introduced as Carolina's new head coach.
You'll also see what it was like behind the scenes as Luke Kuechly arrived at Bank of America Stadium to deliver his emotional retirement announcement.
New interviews with offensive coordinator Joe Brady and defensive coordinator Phil Snow are also featured, as is the team's trip to the Senior Bowl as roster-building season began.
"Life is not just about setting goals. It's about process," Rhule says in the promo. "It's about the daily steps, the daily grind you have to go through."